Optimise your sales during Quebec’s construction holidays

The construction holiday period in Quebec, which generally takes place during the last two weeks of July, coincides with a significant increase in tourism in the province. Businesses must therefore prepare for an influx of local and international customers. To maximize sales opportunities and provide a seamless customer experience, it is essential to choose the right payment solutions.

Understanding the customer profile during the construction holidays

During this period, merchants see increased diversity in their clientele. Families, couples, and international tourists flock in, bringing with them varied payment preferences. Some prefer using international credit cards, while others opt for mobile payments or digital wallets.

The flexibility of payment solutions

To meet the expectations of this varied clientele, businesses must offer a diverse range of payment solutions. This includes accepting major credit and debit cards, as well as integrating mobile payment systems like Apple Pay, Google Wallet, and even localized payment options for foreign tourists. A flexible payment solution will minimize friction during purchases and increase conversion rates.

Transaction security

Another crucial element to consider is transaction security. With the increase in payment volume during this period, the risk of fraud can also rise. It is vital to choose payment solutions that offer robust security protocols, including tokenization, PCI-DSS compliance, and real-time fraud detection systems. These measures will reassure customers and protect the business against financial losses.

Speed and efficiency of transactions

Transaction speed is an important aspect, especially during periods of high tourist traffic. Customers expect quick and hassle-free payments. Merchants should ensure that their payment solutions are optimized to handle a large number of transactions simultaneously without slowing down. Well-integrated point-of-sale (POS) systems and reliable internet connections are essential to guarantee this efficiency.

The importance of customer support and maintenance

During the construction holidays, any malfunctioning of payment systems can lead to significant losses. Therefore, it is crucial to choose a provider of payment solutions that offers responsive customer support and proactive maintenance. Systems should be continuously monitored to quickly detect and resolve any issues. Good customer service can make the difference between a successful sale and a negative customer experience.

Integration of online and in-store payments

With the increase in tourism, it is likely that businesses will see a rise in online purchases. Tourists often plan their visits and purchases in advance. Integrating payment solutions that work both online and in-store will provide a consistent and convenient omnichannel experience for customers. This will also allow businesses to capture additional sales from customers who prefer to buy online and pick up in-store.

The option of installment payments

Another strategy to consider is offering installment payments. This can be particularly attractive to tourists making high-value purchases. Payment solutions that integrate this option can increase the average basket size and attract a broader clientele.

DRS Payments: A strategic choice for Quebec businesses

Given these considerations, choosing a reliable partner for payment solutions is crucial. DRS Payments stands out by offering a comprehensive range of services tailored to the needs of businesses during periods of high tourist traffic. With flexible payment options, advanced security protocols, and exceptional customer support, DRS Payments helps merchants maximize their sales and provide an optimal customer experience.

In conclusion, preparing for the construction holidays and the increase in tourism in Quebec requires making wise choices about payment solutions. By considering customer diversity, security, transaction speed and efficiency, and quality of customer support, businesses can turn this period into a significant growth opportunity. DRS Payments positions itself as a partner of choice to support merchants in this endeavor.